Toronto – 09.03.2021. MCI, a global engagement and marketing agency, wins two BizBash Event Style Awards: Best Events of the Decade – Press Event for the Nissan Canada Route 66 Media Drive Event and Best Virtual Awards Show/Ceremony for the Enterprise Blockchain Awards.
The 2020 BizBash Event Style Awards feature noteworthy live and virtual event moments from top creative brands. Two winning projects are outstanding examples of how MCI creates human-centric and multi-channel touchpoint solutions that engage and bring people together.
MCI organised one of Nissan Canada’s most memorable programs: the Nissan Canada Route 66 Media Drive Event. MCI developed a winning event concept; the ultimate road trip along America’s “Mother Road” (the historical Route 66 Highway) – and as one of the journalists in attendance declared, “the automotive world’s greatest adventure”.
The Enterprise Blockchain Awards featured some of the most cutting-edge elements for virtual events, resulting in an exciting multi-media studio experience. With a mix of virtual stage technology, holograms, live remote winners, entertainment, video content, visual effects and animation, MCI created a fast-paced, visually stunning event that wowed speakers, award winners and viewers alike. Most importantly, the visual effects and technology were used to emphasise the content and celebrate the honorees’ hard work and dedication.
Oscar Cerezales, Global Executive President Corporate Division, MCI, says: “As a global engagement and marketing agency, we are aiming to unleash the power of people in each project we are involved in. Being recognised in both virtual and live environments proves that the path we selected is the industry’s future. We are pleased to be part of our clients’ tomorrow”.