IMEX proved to be the perfect platform at which to sign the destination partnership agreement between the Rwanda Convention Bureau and IAPCO (the International Association of Professional Congress Organisers).

Strategically, IAPCO is focusing on expanding its outreach in Africa, having previously established destination partnerships in Europe, North America, Asia, Middle East, Latin America and Australasia. Rwanda completes IAPCO’s stable of regionally exclusive global partnerships, and together they will be able to create high quality platforms for the exchange of knowledge, business and cultural understanding,

IAPCO, with 130 company members across 41 countries, representing more than 7500 professional congress organisers and meeting professionals, has the potential to bring major International Association business to the city and region.

“It is essential that we, as PCOs, are kept up-to-date with developments, facilities and benefits that will assist us in making key recommendations for our clients,” said Mathias Posch, President of IAPCO. “We are extremely excited about this collaboration and look forward to working closely with this vibrant and forward thinking city and country”.

“Having Kigali as a partner of IAPCO is extremely important for Rwanda, not just for the fact that the city is the only representative in Africa within IAPCO, but also for the exclusive range of opportunities and advantages that this partnership provides us, to showcase the unique congress and events infrastructure that our city has”, declared Frank Murangwa, Director of MICE Destination Marketing, Rwanda Convention Bureau. “There is no doubt that as a partner of IAPCO we will consolidate Kigali as one of the most desired destinations in Africa for meetings, congresses and events”.

“Such a partnership provides IAPCO members with knowledge and first-hand information empowering them to make informed decisions embracing Kigali’s profile as an international meetings destination,” added Frank,. “We are thrilled about this partnership and look forward to working closely with IAPCO members”.