How do we design events that genuinely prioritise wellness and inclusivity? Wellness is no longer a "nice-to-have" but an essential part of the attendee experience. This goes beyond offering yoga breaks or healthy catering. It's about addressing the unspoken challenges they face. Think about offering onsite childcare to support parents attending conferences, creating quiet zones for those needing a break, or designing flexible schedules to combat event fatigue. How can PCOs move past traditional wellness ideas to create events that are truly transformative? Are we ready to break society taboos to meet these needs? And how can these initiatives impact engagement and ROI?
