The Future of Events: The Power of Personal Connection in a Digital Era

Leonie Trogus, Sales & Marketing Coordinator at IAPCO Member Congrex Switzerland explores the shifting landscape of event formats. While virtual and hybrid formats were once seen as the future, it's now clear that the true potential of events lies in blending digital technology with face-to-face interaction.

21 Sep 2023
The article highlights the importance of combining digital technology with face-to-face interaction to create fulfilling event experiences. Hybrid conferences offer access to global expertise, but personal exchange remains essential. The article offers tips for enhancing event experiences and emphasizes the enduring significance of human connections at conferences.
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IAPCO EDGE Auckland 2026

IAPCO EDGE Auckland 2026, taking place from 16–19 March 2026, marks 10 years of IAPCO EDGE and returns to the city where the EDGE journey began.

This highly interactive three-day seminar is designed for meetings and events professionals seeking to strengthen their skills, broaden their perspectives, and grow their global networks.

Combining expert-led sessions, case studies and collaborative group work, the programme focuses on practical tools, current trends and actionable insights. The seminar faculty comprises world-leading industry professionals and long-standing leaders within IAPCO: Stephen Noble, Chair of the IAPCO Training Academy and General Manager Asia Pacific, The Conference Company; Mathias Posch, IAPCO Past President, Chair of the Accreditation Committee, and President & Partner, International Conference Services (ICS); and Jan Tonkin, IAPCO Past President and Founder & Advisor, The Conference Company.

More than a seminar, EDGE is about connection, teamwork and shared experience—delivered with the distinctive manaakitanga (warmth and hospitality) that makes Auckland and New Zealand unique.

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