The 40th CityDNA Summer School will be held in Dijon, France on August 24-28, 2026.
The Summer School provides great insights into the structure and functioning of the Meetings Industry. Our programme, filled with up-to-date and cutting edge examples of European best practice, lays out a comprehensive framework for you to build your expertise in one of the tourism industry’s most lucrative sector.
IAPCO is proud to continue its long-standing collaboration with CityDNA in delivering top-level education, a shared commitment to #UnlockingEducation and excellence across our industry.
On Wednesday, August 26, 2026, IAPCO Council Member Giulia Sarri, Head of Service Design, AIM Communication | AIM Group International, will lead the session “PCOs: The Power of Partnership” at 11:00.
The session will explore the essential role of Professional Congress Organisers in orchestrating successful events and the importance of collaboration throughout the planning process. It will highlight how PCOs provide expert guidance and support, ensure seamless execution and clarify their role in key partnerships with associations, destinations and venues, showing how these collaborations can enhance event success from start to finish.
📄 Programme: https://www.calameo.com/read/000674014946a401be2e1?page=1
🔗 Register now: https://citydestinationsalliance.org/event/ssdijon2026
Further details on IAPCO’s contribution to this year’s programme will be announced soon. Please return to this page for the latest updates
