Athens Makes a Splash at IMEX Frankfurt 2023
Published:
The Greek Capital was in the spotlight at IMEX Frankfurt, the world-leading tradeshow of the meetings and events industry that took place from 23-25 May in Germany.
The City of Athens was on hand to promote the city’s strengths through events and B2B meetings that reinforced the city’s connections with international meetings and events industry professionals. Athens was represented at IMEX by the This is Athens-Convention & Visitors Bureau as part of the City of Athens Development and Destination Management Agency (ADDMA).
The participation of the City of Athens in international tourism and MICE tradeshows plays an important role in the city’s strategic plan for the development of Athens as a sustainable, accessible, inclusive, and quality destination for meetings and leisure tourism.