ITB Asia, MICE Show Asia and Travel Tech Asia are co-located B2B events that bring together the entire value chain for the travel industry, for quality Business, Networking and Learning.

The 2021 edition will be held from 25 – 29 October with five full days of Business Matching (25 -29 October) and three days of conference and exhibition visit from 26 – 28 October 2021.

ITB Asia 2021 Virtual is where international exhibitors from all sectors establish high-quality customer contacts, conduct businesses, meet with top international buyers from the MICE, Leisure, Corporate Travel and Travel Technology segments.

Join IAPCO, and Council Member Barbara Calderwood for a unique session:

Upskilling, Reskilling and Preparing for the Future

Barbara Calderwood, Council Member, IAPCO – International Association of Professional Congress Organisers, Divisional Director Engagement, Associations and Communities, MCI UK, MCI Group

The ongoing COVID-19 pandemic, the radical change in certain habits and behaviours, the evolution of certain segments such as travel technologies, and the repercussions on the value chain and distribution are just some of the signs of the expected changes. In order to remain competitive, MICE companies will have to train, upskill and reskill human resources to face a new MICE landscape.