Member News - A new brand identity for AIM Group
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Effective change starts from within. It is this belief that underpins the new brand identity that AIM Group International, a market leader in meetings, events and communication, presents today. The business events market has changed structurally, as have clients and event attendees. Crises follow one another in quick succession, demanding constant adaptation. AIM Group, an acknowledged innovator in the sector, has chosen to redefine its market position, relaunch its role and redesign its brand image.